AB Research Consulting provides full-service strategic research to develop data-driven solutions for your most pressing problems. We partner with you to identify opportunities for market share growth, improved communications and overall effectiveness, and increased organizational performance. You can depend on us to bring deep experience and evidence-based methods that we customize to meet your unique needs.

Alex Bratty, MBA, PhD

Research Strategist 

Alex Bratty is a psychologist with over 20 years of research experience. She has conducted hundreds of quantitative and qualitative studies, including intervention, experimental, and longitudinal investigations. She is an expert in measuring opinions, attitudes, and behavior to inform performance and strategy.

Alex Bratty, MBA, PhD

Research Strategist

Alex Bratty is a psychologist with over 20 years of research experience. She has conducted hundreds of quantitative and qualitative studies, including intervention, experimental, and longitudinal investigations. She is an expert in measuring opinions, attitudes, and behavior to inform performance and strategy.

Over the years, Alex has handled more than $10 million worth of research studies and worked with a range of clients, including Achieve, The Art Institutes, the Biotechnology Industry Organization, The Gupta Program, Turner Broadcasting (CNN, HLN, Turner Sports), Pew Charitable Trusts, Scripps Networks, Stanford University, and The Gates Foundation, to name but a few.

Prior to founding her own firm, Alex was a partner at Public Opinion Strategies, where she worked for 11 years. She also served as the Audience Research and Business Development manager at MSNBC, leading efforts to increase the cable channel’s viewership. Her work has taken her across the globe, running research projects in Haiti, Indonesia, and Iraq. And her psychology research has contributed to understanding the impact of strengths interventions in the workplace. During her time in Washington, D.C. she frequently appeared on Fox News Channel and was published in The Hill and The Washington Post.

Originally from Northern Ireland, Alex proudly became a United States citizen in 2008. She received her Bachelor’s degree at the University of Edinburgh, Scotland for dual honors in business studies and French, followed by her Master of Business Administration from Villanova, PA, and her Ph.D. in organizational psychology from Capella University, specializing in the application of positive psychology in the workplace. She lives in Las Vegas with her husband and their three golden retrievers, Sunny, Glory, and Hannah.

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